PURE Touristik Solutions now represents Al Zorah Beach Resort in Ajman

Exclusive sales mandate for renowned resort

PURE Touristik Solutions is further expanding its portfolio and will take over the distribution mandate for the exclusive Al Zorah Beach Resort in Ajman from July 1, 2025. With this partnership, the team led by founder Isabelle Bauer is strengthening its position as a specialist for international luxury hotels in the German-speaking market.

New highlight in the portfolio: The Al Zorah Beach Resort

The 5-star resort is idyllically nestled in a protected mangrove area in Ajman, just 30 minutes from Dubai Airport. Guests can expect 89 stylish rooms, suites and villas with private pools as well as a wide, unspoiled private beach. The resort offers culinary delights in several gourmet restaurants, while a holistic spa, a Jack Nicklaus golf course and numerous activities from yoga to kayaking tours ensure relaxation and variety. The resort stands for sustainable luxury, personal experiences and a tranquil antithesis to the region's metropolitan areas.

Customized distribution for the DACH market

PURE Touristik Solutions will position Al Zorah Beach Resort with targeted sales and marketing measures in the DACH region - including strategic sales with high-end tour operators, organization of fam trips, targeted PR work and presence at industry events such as ITB and ILTM. The aim is to establish Al Zorah as the leading luxury destination in the UAE and to strengthen sales via agencies, OTAs and MICE partners.

"We are delighted to have Al Zorah Beach Resort as a partner who shares our values: Quality, authenticity and sustainable growth," says Isabelle Bauer, Founder and Managing Director of PURE Touristik Solutions. "Our aim is to establish the resort as a genuine alternative to the established luxury destinations in the region - close to nature, stylish and with real added value for discerning guests."

Contact:
PURE Tourism Solutions
Isabelle Bauer and team
info@puretouristiksolutions.com